How It Works

Publisher Health’s Omnia Platform creates a competitive environment allowing Demand partners (pharma, agencies, and DSPs) to target and bid on their desired HCP inventory causing an instant increase in fill rate, CPMs, and revenue without impacting your direct sales strategy.

  • Creates a competitive environment for pharma advertisers.
  • Allows targeting and bidding on desired HCP inventory.
  • Instantly increases fill rate, CPMs, and revenue.
  • Does not impact your direct sales strategy.