Successful advertising requires audience attention and engagement. Your Publishers have segments of audience that meet some campaign KPI’s but overall your user session data shows poor engagement. You have a stranded asset and are missing out on targeted audience impressions that if you had, could boost results 8 fold.
Publisher Health unleashes the stranded asset, recovering lost opportunity and significant revenue.
How? Our technology delivers targeted and segmented NPI audience to landing pages and medical content, repurposed for high engagement. The difference for Ad Network delivery is the equivalent of a salesperson sending out hundreds of outbound sales emails and calls with a salesperson going to a convention with all of their highest profile prospects in one room, and the drinks are on the house.